Rachael Ray Announces Launch of Rachael Ray(TM) Nutrish Just 6 Crunchy Dog Treats
Just 6 Treats will Ship June 1st; With Only Six, Simple, Recognizable and Tasty Ingredients
Daytime host, best selling author and pet lover Rachael Ray announced today the launch of a new line of super-premium crunchy dog treats called Rachael Ray™ Nutrish Just 6. Rachael Ray™ Nutrish Just 6 was unveiled at the Global Pet Expo where Ray will be honored on Friday, March 26 by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA) as this year's recipient of the annual "Excellence in Journalism and Outstanding Contributions to the Pet Industry Award."
Rachael Ray™ Nutrish Just 6 crunchy dog treats will be available in beef, chicken and lamb varieties and are made with only six natural, simple ingredients.
"Everyone knows that I love my dog Isaboo like a member of the family," said Ray. "So I stopped feeding her anything that included ingredients I couldn't pronounce and made simplicity king. There's nothing in Just 6 that you wouldn't eat yourself."
In 2008, Ray partnered with Ainsworth Pet Nutrition, a company formed by Dad's Pet Care and Hampshire Pet Products, to develop a line of super premium dog food called Rachael Ray™ Nutrish. Rachael Ray™ Nutrish natural dog food includes two varieties featuring real meat as the first ingredient – Real Chicken and Veggies and Real Beef and Brown Rice. There are no by-products, fillers, artificial flavors or preservatives.
"We always strive to ensure the utmost quality in our products," said Sean Lang, CEO of Dad's Pet Care. "And with only six simple ingredients going into the making of Just 6, pet owners can be absolutely sure they're feeding their furry friends a healthy and tasty treat."
As is the case with Rachael Ray™ Nutrish dog food, Ray's proceeds from each sale of Rachael Ray™ Nutrish Just 6 crunchy dog treats will be donated to Rachael's Rescue (www.rachaelsrescue.org), dedicated to helping animals in need. So, not only are Nutrish products great for your dog, they're great for countless other dogs as well.
Rachael Ray™ Nutrish products are available almost everywhere you shop for pet food. Rachael Ray™ Nutrish retails from $7.99 - $15.99, depending on the package size, while Rachael Ray™ Nutrish Just Six will retail for $3.49 for a 10 oz. package.
For more information, visit www.nutrishforpets.com.
About Rachael Ray
Rachael Ray is best known as the host of the hit syndicated Emmy Award winning daytime television show "Rachael Ray" produced by CBS Television Distribution in association with Harpo Productions, Scripps Networks and Watch Entertainment. Rachael's warmth, energy, and boundless curiosity also reaches scores of fans through her popular Food Network shows, bestselling cookbooks published by Clarkson Potter, her own line of Rachael Ray cookware created by Meyer, knives by Furitechnics, signature food ingredients by Colavita and a lifestyle magazine called Every Day with Rachael Ray. In 2009, Rachael started Rachael Ray Accessories, which produces a successful line of food transport products.
Rachael also founded the Yum-o! organization, a nonprofit organization dedicated to empowering kids and their families to develop healthy relationships with food and cooking. For more information, visit www.rachaelray.com
About Ainsworth Pet Nutrition
At Ainsworth Pet Nutrition, we love our furry family members as much as you do. That's why we're committed to making great-tasting nutritious pet foods and treats. We demand high-quality ingredients from our suppliers and require thorough resting to ensure product safety. We are committed to producing outstanding products every day and take great pride in ensuring our foods are wholesome, and most importantly, safe. Ainsworth Pet Nutrition's purpose is to focus strictly on developing high-end super premium pet food products that deliver superior nutrition and taste. It is a partnership with Dad's Pet Care, owned by the Lang family and Hampshire Pet Products who have been making pet food for over 75 years.
Contact: Charlie Dougiello, 646-861-3030, charlie@thedooronline.com
Friday, March 26, 2010
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1 comment:
Rachel should concentrate on getting some help with the training of her own dog instead of making dog treats.
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